Sunday, April 28, 2019
St.Regis Doha Essay Example | Topics and Well Written Essays - 2500 words
St.Regis Doha - Essay ExampleThis in turn has augmented the significance of strategic management in organization to quite a big(p) extent. A sound and viable strategy that results from a proper planning process is therefore dubbed as the pivotal instrument for striving and maintaining a high performance in the market place. However, due to the increase rapid changes in the global business environment, strategies formulated by organizations have to be resilient or adaptive in nature. This will aid in the process of continually creating an endogenous innovation or coping up with the exogenous changes (Bloodgood, 2007). Therefore from an overall point of keep an eye on, the resilient and adaptive tactics of the fraternity help in maintaining an adequate strategic fit between the strategy adopted by a firm and its surrounding external and internal environment (Aarika-Stenroos and Sandberg, 2012). This report aims at analyzing the business as easily as the overall marketing strategy o f St. Regis Hotel based in Qatar. After the analysis of the strategies pursued by the company, the study will attempt to identify the problems associated with the strategy. On the basis of the findings, the study will then barrack the most appropriate and relevant solution to the company. Lastly, a conclusion to the study will be worn by highlighting the key findings and an overall gist of the report. The report will begin by providing a brief overview of the chosen organization and will then slowly move towards the analysis and recommendation segments. St. Regis A Brief Overview St Regis was first opened in New York in the year 1904 and since then they had expanded in different parts of the world (Starwoodhotels, 2013a). St. Regis Doha is one of the premier hotels in Doha and is one of the largest in Qatar. It is five star luxury hotel situated at the heart of the city. The hotel is located in Doha western United States Bay. The hotel was constructed in the year 2012 and has a ch ain affiliation with the Starwood Hotels. Presently, the hotel accommodates 336 guest rooms and fifty-eight of them are dubbed as seductive suites. The ancient architecture and the surrounding sand dunes are the inspiration of this landmark in Doha. The biggest rivalrous advantageous factor of the hotel is its prime location. All the rooms in the hotel offer a mesmerizing view of the Arabian Gulf with the tranquil blue sea. Furthermore, it to a fault has discreet oceanfront cabanas and a private beach. The extensive figure of speech of leisure facilities on with the magnificent interiors makes it a favorite destination for both business and leisure travelers. whatsoever of the facilities offered by the hotel are internet and laundry benefits, concierge services, business center, parking facilities, and some(prenominal) recreational services. These additional attributes along with the superior quality of services marks the hotel as one of the best in the country. The hospitalit y of St. Regis also demands special mention. The guests of the hotel are welcomed with unmatched geniality. St. Regis is continuously setting new standards of luxury service and excellence and service delivery within the hotel industry of Doha. The hotel since its commencement has been continuously setting new standards for the industry and has succeeded to add several feathers to its cap. Some of the evident ones are Best New Hotels 2013 by Travel+Leisure, achieving a position in the 2013 Hot List by Conde
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